Cutting-edge technology will be a huge part of any growing business, especially one that is going to need to utilize RFID chips as a primary source of business, and therefore, the input and output devices must be top of the line. For this type of project, using a football field as an area, active RFID chips would be used. The advantages over passive include not only the area of coverage, but also being able to handle the speed and still remain almost microscopic in size.
Aside from being fully automated and accurate, another advantage to the RFID chip is its inexpensiveness. One RFID chip can be purchased for as little as $.05. That's pretty good, considering how many teams there are in the NFL that would need to be equipped with the new operating system complete with chips.
And, to take a page directly from the slides in class, in which fans can share their experiences with Bud Light via social media without a computer or smartphone simply by wearing a bracelet with an RFID chip and stop by a kiosk anywhere in the stadium. This type of free advertising will bring much more attention to not only the product, but the game itself as well, which will in turn help increase revenue.
Interesting post. It's not entirely clear how you want to incorporate RFID into your idea. You mention an example of how it could potentially be used (i.e., the example from lecture), but you don't offer anything solidified. Why would it make sense to use RFID in this manner versus something else?
ReplyDeleteI would argue that RFID chip utilization can be expensive as you're not simply paying for the equipment, but the installation, management, etc. These additional costs are less conspicuous but very much relevant.
Interesting as I have a very similar entrepreneurial idea. The RFID chip can be used to track the ball to where it goes and have bad calls no longer happen.
ReplyDeleteThe problem though, with RFID technology, is that it has a range limitation so if the ball is going too fast or is too far it won't be able to read it. Maybe advances in RFID technology in the future can allow this to be more realistic.